Vestal, NY (WBNG Binghamton)The Cellular Connection is getting ready for the back-to-school season.
On Saturday, the company will hold their School Rocks Backpack Giveaway.
A total of 60,000 backpacks will be given away, with each store dishing out 150 on a first-come, first-served basis.
"They are full of school supplies, so pretty much kids need to stop down on Aug. 3, grab them and that's really what it is," said Brandon Gould, an employee of The Cellular Connection. "It's the biggest giveaway a company of this size has ever done."
The company has been accepting donations for the past few months to buy the backpacks and supplies.
There are stores in Vestal, Endwell and Owego.
The backpack giveaway will be held from noon to 2 p.m., Saturday.
If the stores have any leftover backpacks, Gould said they will be given away to local school districts, the United Way and the Boys and Girls Club.