Do It for Daron

By Sam Gaddes

February 4, 2014 Updated Feb 4, 2014 at 11:29 AM EDT

Binghamton, NY (WBNG Binghamton) It was BYOB at Phelps Park in Binghamton. Bring your own broom that is.

People had the opportunity to hit the court with the Binghamton Senators for a game of broom ball.

All this was to raise awareness for the Do It for Daron campaign.

DIFD is a campaign aimed at raising awareness about mental illness among youth.

The campaign is spearheaded by Luke Richardson. He's the head coach of the Binghamton Senators. In November of 2010, his daughter Daron took her own life.

On Monday, Richardson and his wife, Stephanie, spread awareness and started conversations about youth mental illness.

Stephanie Richardson said, "It is easy to say I have the flu or I am not feeling well, and every one accepts that. But to actually say 'hey I am depressed or am feeling anxious or I am just feeling really off and I don't know what that means and I need help,’ well we have to make it okay to have those conversations."

Proceeds from Monday's event will go to the Mental Health Association of the Southern Tier. The money will be put toward scholarships to help train youth leaders and coaches in mental illness first aid.

"You have to be ready for when someone does ask for help, to have the proper skills to direct them in the right way, to make them feel comfortable that they have that conversation because it is important," said Luke Richardson.

On Feb. 14, the Binghamton Senators will host their own DIFD night. All proceeds from that game will also go to the Mental Health Association of the Southern Tier.

If you would like to learn more about DFID, you can go to the